Local SEO vs. National SEO: A Comprehensive Guide for Your Business

Search engine optimization (SEO) is a critical component of any successful online marketing strategy, but when it comes to choosing the right approach, businesses face a key decision: Should they focus on Local SEO or National SEO? Both strategies have their own unique benefits and are suited to different types of businesses. In this guide, we’ll break down what these two types of SEO are, how they work, and which one is best for your startup or established company.